Privacy Policy

Effective Date: July 6, 2026 · Last Updated: July 6, 2026 · Version: 1.0

This Privacy Policy should be read together with our Terms of Service and Cookie Policy.

1. Introduction

Welcome to EZ Bio.

Premium Stores, Inc. ("Premium Stores," "EZ Bio," "we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us.

This Privacy Policy explains how we collect, use, disclose, store, and protect personal information when you use the EZ Bio Platform.

This Privacy Policy applies to:

the EZ Bio website located at https://EZ Bio.com;
the EZ Bio Dashboard located at https://dashboard.EZ Bio.com;
Public Pages published through EZ Bio Publishing Domains, including ez.to, skool.bio, author.bio, and any future Publishing Domains;
registered Account Holders;
Visitors to Public Pages; and
anyone who otherwise interacts with the Platform.

By accessing or using the Platform, you acknowledge the practices described in this Privacy Policy.

2. Information We Collect

The information we collect depends on how you interact with the Platform.

2.1 Information You Provide

You may voluntarily provide information including:

your name;
email address;
username;
password (stored only in encrypted or hashed form);
profile photograph;
biography;
business information;
company name;
contact information;
social media links;
website links;
content published on your Public Pages;
information included in your VCF Contact Card; and
communications you send to us.

Providing certain information is optional. However, some information may be necessary to create an account or use specific Platform features.

You are responsible for the accuracy of the information you choose to publish.

2.2 Information Collected Automatically

When you access the Platform, we may automatically collect technical information necessary to operate and secure our Services.

This information may include:

IP address;
browser type and version;
operating system;
device type;
language preference;
approximate geographic region;
referring website;
date and time of access;
pages viewed; and
diagnostic and security information.

Some of this information is collected through technologies that are necessary for the Platform to function properly.

Optional analytics technologies are only activated after visitor consent as described in Section 6.

3. How We Use Your Information

We use personal information to operate, maintain, improve, and protect the Platform.

Examples include:

creating and managing user accounts;
authenticating account access;
publishing Public Pages;
generating downloadable VCF Contact Cards;
generating QR Codes for Public Pages;
providing subscription services;
processing payments through third-party payment processors;
communicating with Account Holders;
providing customer support through the Bio Builders community;
improving Platform performance;
detecting fraud and unauthorized activity;
protecting the security of the Platform;
complying with legal obligations; and
enforcing our Terms of Service.

We collect and use only the information reasonably necessary to provide and improve the Services.

4. Public Pages

EZ Bio is designed to publish information that Account Holders choose to make publicly available.

When you publish a Public Page, you understand that the information you choose to display may be:

viewed by anyone;
shared with others;
indexed by search engines;
accessed by scanning your QR Code; and
downloaded through your VCF Contact Card if you enable that feature.

Because Public Pages are intended to be publicly accessible, you should carefully consider what information you choose to publish.

Premium Stores, Inc. does not verify the accuracy of information published by Account Holders and is not responsible for information voluntarily made public by users.

5. Cookies and Similar Technologies

EZ Bio uses cookies and similar technologies to provide and improve the Platform.

Some cookies are essential for the operation of the Platform and cannot be disabled because they are necessary to:

authenticate users;
maintain secure sessions;
remember user preferences;
protect against fraud; and
provide core Platform functionality.

Other cookies are optional and are used only with your consent.

Visitors may review or update their cookie choices at any time through the Cookie Preferences link available throughout the Platform.

For additional information, please review our Cookie Policy.

6. Analytics

EZ Bio follows a consent-first analytics model.

By default:

analytics technologies are disabled;
optional third-party analytics scripts do not load;
no optional analytics cookies are stored; and
no analytics data is collected until a visitor affirmatively provides consent.

If a visitor chooses to decline optional cookies, analytics remain disabled until consent is later granted.

If consent is provided, analytics may collect information such as:

page views;
button clicks;
browser type;
device type;
referring websites;
approximate geographic region; and
similar usage information that helps us understand how the Platform is used.

Analytics are used solely to improve the Platform, identify areas for improvement, and better understand how visitors interact with Public Pages and the Platform.

EZ Bio does not use analytics for cross-context behavioral advertising or to build advertising profiles about visitors.

7. Our Privacy Commitment

At EZ Bio, we believe privacy should be built into the Platform—not added later.

We are committed to:

collecting only the information reasonably necessary to provide and improve our Services;
being transparent about how personal information is used;
giving visitors meaningful control over optional data collection;
protecting personal information through reasonable administrative, technical, and organizational safeguards; and
complying with applicable privacy laws.

Optional analytics are disabled by default and are activated only after a visitor provides affirmative consent through our Cookie Preferences tool.

EZ Bio does not sell personal information or share personal information for cross-context behavioral advertising.

8. Third-Party Services

Premium Stores, Inc. works with trusted third-party service providers to help operate and maintain the Platform.

These providers may assist with services including:

cloud hosting;
payment processing;
email delivery;
domain and DNS services;
security and fraud prevention;
analytics (only after visitor consent where applicable);
infrastructure monitoring; and
other services necessary to operate the Platform.

These providers are permitted to access personal information only as necessary to perform services on our behalf and are contractually required to protect that information.

Because service providers may change over time, this Privacy Policy describes the categories of providers we use rather than maintaining a list of individual vendors.

8.1 Third-Party Links

Public Pages and other areas of the Platform may contain links to third-party websites, social media platforms, online services, or other resources selected by Account Holders or provided for your convenience.

This Privacy Policy applies only to the EZ Bio Platform. Once you leave the Platform or interact with a third-party website or service, your information is subject to that third party's privacy policy, terms, and practices.

Premium Stores, Inc. does not control and is not responsible for the privacy practices, content, security, or policies of any third-party websites or services. We encourage you to review the privacy policies of any third-party websites you visit before providing personal information.

9. How We Share Information

We do not sell your personal information.

We may disclose personal information only in the following circumstances:

Service Providers

We may share information with trusted service providers that perform services on our behalf.

Legal Requirements

We may disclose information when required by law, court order, subpoena, governmental request, or other legal process.

Protection of Rights

We may disclose information when reasonably necessary to:

protect our legal rights;
protect the security of the Platform;
investigate fraud or abuse;
enforce our agreements; or
protect the safety of our users or others.

Business Transactions

If Premium Stores, Inc. is involved in a merger, acquisition, financing, reorganization, sale of assets, or similar transaction, personal information may be transferred as part of that transaction, subject to applicable law.

Your Direction

We may share information when you specifically authorize or direct us to do so.

Public Information

Information you voluntarily publish on a Public Page is intended to be publicly available and may be viewed, copied, or shared by others.

10. Data Retention

We retain personal information only for as long as reasonably necessary to:

provide the Services;
maintain your account;
comply with legal obligations;
resolve disputes;
enforce our agreements;
maintain appropriate business records; and
protect the security and integrity of the Platform.

If you delete your account, we will take reasonable steps to delete or anonymize your personal information within a reasonable period unless we are legally required or permitted to retain certain information.

Some information may remain in secure backup systems for a limited period as part of our normal disaster recovery and business continuity procedures.

11. Security

Protecting personal information is important to us.

Premium Stores, Inc. uses reasonable administrative, technical, and organizational safeguards designed to protect personal information from unauthorized access, disclosure, alteration, or destruction.

These safeguards may include:

encrypted HTTPS connections;
password hashing or encryption;
secure authentication procedures;
role-based access controls;
software updates and security patches;
system monitoring; and
security testing where appropriate.

While we work diligently to protect personal information, no method of electronic transmission or storage is completely secure. Accordingly, we cannot guarantee absolute security.

12. Your Privacy Rights

Depending on your location and applicable law, you may have certain rights regarding your personal information.

These rights may include the ability to:

request access to your personal information;
request correction of inaccurate information;
request deletion of personal information;
request a copy of your personal information in a portable format;
object to or restrict certain processing activities;
withdraw consent where processing is based on consent; and
submit a complaint to an applicable privacy regulator where permitted by law.

We will respond to verified requests within the timeframes required by applicable law.

To help protect your privacy and security, we may take reasonable steps to verify your identity before fulfilling certain requests relating to your personal information. If we are unable to verify your identity, we may request additional information or decline the request as permitted by applicable law.

Exercising your privacy rights will not result in unlawful discrimination or a reduction in the quality of the Services provided to you.

13. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA).

Subject to applicable law, California residents may have the right to:

know what categories of personal information we collect;
know how we use and disclose personal information;
request access to personal information we maintain about you;
request correction of inaccurate personal information;
request deletion of personal information, subject to certain exceptions;
obtain information about our data practices; and
exercise these rights without unlawful discrimination.

EZ Bio does not sell personal information.

EZ Bio does not share personal information for cross-context behavioral advertising as those terms are defined under California law.

California residents may exercise their applicable privacy rights by contacting us using the information provided at the end of this Privacy Policy.

14. European Privacy Rights (GDPR)

If you are located in the European Economic Area (EEA), the United Kingdom, Switzerland, or another jurisdiction with similar privacy laws, you may have additional rights regarding your personal information.

Where applicable, we process personal information based on one or more of the following legal bases:

performance of a contract;
your consent;
compliance with legal obligations; or
our legitimate business interests, provided those interests are not overridden by your rights and freedoms.

Subject to applicable law, you may have the right to:

access your personal information;
correct inaccurate personal information;
erase personal information;
restrict processing;
object to certain processing activities;
receive your personal information in a portable format; and
withdraw consent where processing is based on consent.

Where required by law, we will honor these rights and respond within applicable legal timeframes.

If you believe your rights have been violated, you may also have the right to lodge a complaint with your local data protection authority.

15. Children's Privacy

The Platform is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13.

If we become aware that personal information has been collected from a child in violation of applicable law, we will take reasonable steps to delete that information.

If you believe that a child has provided personal information through the Platform, please contact us using the information provided below.

16. International Users

EZ Bio is owned and operated by Premium Stores, Inc. in the United States.

If you access the Platform from outside the United States, you understand that your personal information may be transferred to, stored, and processed in the United States or other countries where our service providers operate.

These countries may have data protection laws that differ from those in your jurisdiction.

Where required by applicable law, we will implement appropriate safeguards for international transfers of personal information.

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect:

changes to the Platform;
new features or services;
changes in our business practices;
changes in applicable law; or
other operational or legal requirements.

When we make material changes, we will update the Last Updated date at the beginning of this Privacy Policy and, where required by law, provide additional notice.

Your continued use of the Platform after an updated Privacy Policy becomes effective constitutes acceptance of the revised Privacy Policy.

18. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us through the official support resources available on the Platform.

Premium Stores, Inc.

Website: https://ezbio.com/

Official Community: https://www.skool.com/bio

Thank you for trusting EZ Bio. We are committed to protecting your privacy through transparency, responsible data practices, and a privacy-first approach to the design and operation of our Platform.